Profitable Menu Design
Tuesday, August 27, 2019, 10:00 AM - 12:00 PM, Room 304 AB
Your menu is your number one marketing and profitability tool. Are you getting the most from it? It’s time to separate the myth from the facts and get a menu that sells what YOU want AND makes money. In this 2-hour interactive workshop, The Restaurant Coach™️ himself is going to pull out his menu design playbook that he has developed from nearly 4 decades in the restaurant industry.
When you walk out of this session you will...
- Understand why menu size matters
- Fonts that increase sales
- Menu psychology tricks used by the big chains
- What impact colors have on sales
- Jedi mind tricks that will increase profits immediately
- How to properly price your menu
- How to design a professional menu on a budget
- How to do a successful menu rollout (a step-by-step action plan)
Bring your current menus with you, because by the end of this workshop you will leave with a rough draft menu that you can get started!
BONUS: All attendees will receive an autographed copy of Donald's book Your Restaurant STILL Sucks!
PLUS: A 3 month membership into the elite Restaurant Masterminds Facebook Group! (a $1,050 value!)
Donald will also be doing 1:1 menu consultations for the first 50 people who sign up.
Meet Your Instructor...Donald Burns
Donald is The Restaurant Coach™, named one of The Top Restaurant Experts to Follow in 2016, 2017, and 2018. He is the leading international trainer, speaker, author, and coach on how restaurant owners, operators, and culinary professionals go from just good to becoming outstanding. He is a sought-after advisor in the areas of: leadership, branding, social media marketing, culture, operations, restaurateur mindset, team development, behavioral dynamics, productivity & peak performance. His first book Your Restaurant Sucks! Embrace The Suck. Unleash Your Restaurant. Become Outstanding is now available on Amazon.
His second book: Your Restaurant STILL Sucks! is scheduled for release in May 2019.
A former USAF Pararescueman (PJ), he has the unique skills to break restaurants free from average and skyrocket them to peak performance. He works with independent restaurants that want to build their brand, strengthen their team, and increase their profits so they can maximize their restaurant's potential, without sacrificing their life to their business.
Donald is the founder & CEO of Off The Range Ventures, LLC, a behavioral strength based company, that works exclusively in the hospitality industry. Through online courses/programs workshops, seminars and a coaching business model, Off The Range Ventures, LLC creates solution based brands for the restaurant industry. He has 38 years experience in the restaurant industry as a restaurant owner, consultant, and as an executive chef for Wolfgang Puck.
He is an industry expert for Foodable TV, Toast Restaurant Management Blog, In Credibly Small Business Blog, BevSpot, HotSchedules, Nightclub & Bar, Typsy, and Modern Restaurant Management. He is the host of The Restaurant Coach™ Podcast on iTunes.
Registration is required and includes this two hour workshop, access to the Show Floor
and 40+ additional educational sessions.
Early Bird Rate is $79 on or before July 26, 2019.
On July 27, 2019 rates will increase to $99. Register early and save!
*Please note when clicking on the registration tab you will be prompted to enter in your information. The next page will include workshop add on items.
Add the Profitable Menu workshop and the registration rate will be adjusted at check-out.